How can we provide reliable, complete, timely, and concisely presented traffic data?
Saturday, November 14th, 2009Since we started Beat the Traffic®, we keep striving to improve the efficiency and automation of our system for managing traffic information. We do our best to provide reliable, complete, timely, and concisely stated traffic information.
In July 2009, our efforts were rewarded with the U.S. patent #7,557,730!
We’ve introduced the following innovations:
We merge traffic data from several trusted sources:
We collect data on a 24/7 uninterrupted basis. Our Beat the Traffic system operates to merge data from numerous trusted sources of up-to-the-minute information. For instance, incident data from a state police dispatch system may be merged and augmented with highway monitoring speed sensor data produced by a department of transportation.
We automatically collect, correct, merge, and publish information about traffic, weather, public events and other information
Our data processor analyzes the traffic data, determines whether the fed data is new or not, assigns a beginning and end time for each record of fed data, determines whether the data is active and assigns an importance or severity level to the data. We gradually remove all outdated information. As soon as available, the information is processed and published with very short delays.
We offer a personalized service
Our MyTraffic service lets you personalize the information for your travel routes and trip schedules and get alerted of delays and incidents. You can also obtain a traffic forecast.
All the details about this patent can be found on the www.uspto.gov website. Click here more more details.

